The integration of AI into creative tools has sparked a divide within the creative community. Some, like Procreate’s CEO James Cuda, have voiced strong opposition to the use of generative AI in creative processes. Cuda argues that AI undermines human creativity and threatens the livelihoods of artists. This viewpoint has resonated with many in the artistic community, who fear that AI could lead to a devaluation of human creativity

On the other hand, companies like Adobe have embraced AI, integrating it into their creative tools to enhance productivity and innovation. This divide reflects broader tensions within the creative industry about the role of AI. While some see AI as a tool that can augment human creativity, others view it as a threat that could replace human artists. As AI continues to evolve, these debates are likely to intensify, forcing the industry to confront the implications of AI-driven creativity.